Do You Love Diving Down A Rabbit Hole?

Red Stafstrom teaches introverts how to sell without compromising their core values or who they are. Introverts aren’t naturally hardwired as transactional hunter types, but they can be massive billers and keep profitable customers for life. We dig into how introverts and extroverts differ and what they have in common. Red compares how introverts feel… Continue reading Do You Love Diving Down A Rabbit Hole?

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Damn Yourself By Learning Lessons From History: Excellent Basics

Ian Cartwright, author of The 6 Fundamentals of Sales Know how, chats to me about doing the basics, well, consistently, over time and meaning it. Lively discussion that serves to remind you of what probably got you going on the road to success, before you learned to get in your own way linkedin.com/in/iancartwrightnz/ To listen… Continue reading Damn Yourself By Learning Lessons From History: Excellent Basics

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Double the Money For Half The Work: Why Sell Cold When You Can Sell Hot?

“The economics of cold prospecting is insane. Keep in mind that the data shows the biggest deals come from a salesperson’s 3rd generation network. Why make thousands of cold calls to strangers? The outcome you want is a strong book of loyal, profitable customers for life. The bank doesn’t care how you get there. Building… Continue reading Double the Money For Half The Work: Why Sell Cold When You Can Sell Hot?

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How Do You Make Churn A Bad Memory?

“If you look after your customers you can almost eliminate  unintended churn, win customers for life and drive net revenue retention”, says Markus Rentsch, founder of Remark-able and a lonely voice of sanity, advocating relentlessly for the customer. Cost of customer acquisition has risen by 60-75% in the past few years. Investors are focusing on… Continue reading How Do You Make Churn A Bad Memory?

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