Recommended Books

Marcus Cauchi’s recommended books. Many of the authors were guests on the-inquisitor podcast. If you want to truly understand your customers and increase sales these are must reads. Listen to the podcast too.

David Abbott

Laura & Dominic Ashley-Timms

Fred Copestake

Antonio Garrido

Paperbacks available

Mark Goulston

Charlie Green

Tony Hughes

Roderick Jefferson

Frederick Kermisch recommends:

recommended by Frederick Kermisch

Brad McDonald

Mike Michalowicz

Lorna Lawless recommends:

Dan Oblinger and Alan Tsang

Tom Williams

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