The Psychology of Pricing

Dave Abbott is the author of #HowToPriceYourPlatypus which is an outstanding book on how to price your products and services so you get to keep a decent profit. In this episode ‘The Psychology of Pricing’ we explore how to understand different pricing models around: We explore why many businesses don’t understand their pricing and end… Continue reading The Psychology of Pricing

How to Multiply your Revenue with Tech Powered Sales – Tony Hughes

3x times best selling author, trainer, coach and action leader Tony J Hughes discusses his new book #TechPoweredSales. We explore why technology is a game changer when well designed and intelligently implemented throughout the sales lifecycle. Tony and his co-author Justin Michael have written what is probably the most important sales and revenue operations book to… Continue reading How to Multiply your Revenue with Tech Powered Sales – Tony Hughes

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